"Not Giving Up" is a song by English-Irish girl group The Saturdays. It was released on 6 April 2014 as the fifth single from their fourth studio album Living for the Weekend (2013). The song was written by Antonio Egizii, Celetia Martin, David Musumeci, Carl Ryden and Carla Williams, and produced by Ryden.
"Not Giving Up" was first previewed on The Saturdays' American reality show Chasing The Saturdays in January 2013. The music video marked Frankie Sandford's official return to the group .